DISCOVER THE SYSTEM BEHIND
CLOSING 9 FIGURES IN
FOUNDER-LED SALES

land more meetings and close more deals

JOIN the membership

YOUR SALES IS SOLELY 
DEPENDENT ON YOU.

If this is true for you, it means:

  • You are personally responsible for most, if not all, of your sales.
  • Your ability to perform is inconsistent; you take your work home with you.
  • You think you need to outsource sales (e.g. hire a VP of sales), but you lack a system to guide that person.

This is why we built
the jb sales MEMBERSHIP

Land more meetings and close more deals.

  • Build a prospecting engine that runs without you.
  • Manage and close deals with process not personality.
  • Get direct access to John in weekly group calls.
  • Earn more $ because this is NOT theory, it's built for you tactical videos that are immediately applicable.
  • FINALLY have the infrastructure to get you out of the weeds.
JOIN the membership

Check Out What Others Say About MY Training

Derek grant

Head of Sales
‍AdPipe

Tom Riley

Director of Sales Enablement
TCP Software

Jason Inouye

ARII

JOIN the membership

WHat You Will Get

JB SALES PRO

Land More Meetings. Close More Deals.

  • Access to the JB Sales PRO community
  • Filling The Funnel Training
  • Driving To Close Training
  • Daily accountability with our performance coach
  • Weekly group coaching calls with John

$1,247
‍Then just $297 per month

BUY NOW

Our Courses

Filling the Funnel

This program is meant for anyone who is responsible for generating qualified meetings with target accounts. The main focus is outbound prospecting into new accounts but the program is also relevant to teams who deal with inbound leads and also ones who need to get more business from existing accounts.

SETTING THE STAGE

  • The Death of the Average Sales Rep
  • Context over content
  • The Science vs the Art of Sales
  • Know Your Success Equation
  • The fundamental process of Sales - AIDA

DEFINE YOUR TARGET

  • The details of account segmentation and prioritization
  • Your tailored, targeted and templated approaches to each segment

TARGET YOUR RESEARCH

  • Identifying the triggers that align with your solution
  • Efficient research to find the triggers/reason to reach out to your accounts

KNOW YOUR PERSONAS

  • The Power Line and pros/cons of top-down versusvbottom-up approach
  • Your tailored, targeted and templated approaches to each segment

DEVELOPING THE MESSAGE

  • Characteristics of effective 'Attention Grabbers' that earn interest in the first 5-15 seconds
  • A messagingformula to generatemultiple Attention-Grabbing statements
  • Exercise: Develop Attention-Grabbing statements using the messaging formula. Submit for review and feedback

DELIVERING YOUR MESSAGE (EMAIL)

  • The optimal amount of personalization in an e-mail
  • The "AIDA" e-mail approach
  • E-mail examples and templates

DELIVERING YOUR MESSAGE (PHONE)

  • The difference between weak and powerful introductions over the phone
  • Breaking through the noise with calls and voicemails that get a response using the "Winning Call"
  •  Linkedin voicemails and video calls
  • Exercise: Develop an AIDA e-mail to one of your Tier1 Accounts

LEVERAGE SOCIAL

  • Leveraging social listening tools and to get alerts on triggers for your Tier1 accounts
  • What to look for and how to look for it
  • Creating your morning routine

BUILDING YOUR PERSONAL BRAND

  • Why building your personal brand is so important
  • The key to authentic brand building
  • Sharing content with context

IMPLEMENT YOUR CONTACT STRATEGY & STRUCTURE YOUR APPROACH

  • The optimal contact strategy
  • Structuring your 'tailored' approach to your Tier1 accounts
  • Setting up your morning routine
  • Owning your calendar

Driving to Close

This program is meant for anyone who is responsible for full-cycle sales for both new and existing accounts. It provides a framework and structure that any sales executive can use to more efficiently manage clients through the sales and/or renewal process.

OBJECTIVE NEGOTIATIONS

  • What it really means to negotiate
  • The Rule of Reciprocity versus Quid Pro Quo
  • The objective components of the buying and selling process
  • Creating a common language with your prospect, management and partners
  • Objectively assess the true "health" of any deal
  • Establish and maintain controlthroughout the entiresales process
  • Ensure accurateforecasts based upon measurable prospectactions
  •  Exercise: Build your Give/Get Scorecard

MEETINGTHE CHALLENGE

  • The main challenges of meetings
  • Your meeting preparation checklist
  • Confirming and controlling meetings
  • Follow up to align expectations, gain commitment and earn respect

THE IMPACT OF QUESTIONS

  • Aligning your questions to your different personas
  • The 3-4 problem oriented topics to focus on
  • The different types of questions and when and how to use them
  • Exercise: Create your impact questions segmented by persona

EXPECT THE OBJECTION

  • Your common objections
  • Knowledge is power and preparation is key
  • How and when to use specificobjection handling techniques

KNOW WHEN TO CLOSE

  • Why closing is difficult
  • The different type of closing styles and the pros and cons of each
  • The different type of closing styles and the pros and cons of each